Introduction
The importance of training courses is not only limited to professional life, as most of us think but training courses aim to transfer knowledge and practical experiences that enrich the skills of individuals and enhance their self-confidence, which contributes to the preparation of cadres which in turn contributes to the development and progress of institutions. Therefore, Strategic Vision Training Center aims to enhance the skills and experiences of individuals through the strongest training programs to keep pace with every development in the labor market.
Objectives
This program aims to give participants an expanded idea of the basics of managing personal selling activities as one of the most important marketing functions in the organization. This program begins with a brief review of the functions of sales management and the stages of the sales process. This is followed by a detailed study of the basics of performing the main functions of the sales manager, which are: organizing the sales department, employing the development of sales forces, planning and controlling sales activities.
Who should attend?
• Sales managers.
• Heads of sales departments in the commercial, industrial and service sector establishments.
Course content:
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Sales management jobs.
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The importance of sales management.
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The role of sales management within the marketing and promotional activities carried out by the organization.
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The stages of the sales process.
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Recruitment and development of sales forces.
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Directing the sales force
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The morale of the selling forces.
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Supervising the sales force.
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Planning for sales forces.
Oversight of sales forces Environmental, legal, social and ethical rules that govern the function of personal selling and sales management from an Islamic perspective and in Saudi society in particular